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University of Portland Clark Library

BUS 370: Marketing Research: Welcome!

Welcome

Welcome, BUS 370 students! These selected resources will help you locate secondary data to help you understand macroeconomic trends, industry characteristics, competitors, and customer segments.

Background Reading

Your BUS 370 Librarian: Heidi Senior

Heidi Senior

Contact:
503.943.8037
senior@up.edu
@senior on Teams

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