Create thematic maps and reports using demographic, business, and marketing data from US Census, Bureau of Labor Statistics, and Dun & Bradstreet, among other sources. Includes Claritas PRIZM Segment Narratives (Claritas site). You may create a personal account to save your work and customize the interface. Watch a video about SimplyAnalytics.
Look up a zip code with a RR dealer to see the top five psychographic consumer segments. Open the P$YCLE tab to see some financial characteristics, and the ConneXions to see some info about technology use.