Library Guides: BUS 200: Principles of Marketing: Competitors

Competitors, Direct and Indirect

Hoover's In-Depth Company Records in Nexis Uni
Search for a company and select its report. Each report will have a "Competitors" section leading you to similar profiles.

IBISWorld This link opens in a new window
The United States' most comprehensive collection of Industry Market Research.
Mergent Online This link opens in a new window
U.S. and international company data, including financials, equity pricing, insider trading, and institutional holdings. Includes some private companies. Sustainability module evaluates companies on Environment, Social, and Governance (ESG) criteria. Get to know the new Mergent Market Atlas interface! Restricted to UP students, faculty and staff, for research purposes only.