Library Guides: BUS 400: Strategic Management: Company Analysis

Sources for SWOT Analysis

NOTE: While these reports are great starting points, they are not necessarily complete or current! Verify the content and add your own, using the macro-environment information you've gathered.

Gale Business: Insights This link opens in a new window
Business journals and magazines, company profiles, market research reports, and more. Includes content from reference books such as Market Share Reporter, Business Rankings Annual, and Encyclopedia of Emerging Industries. Some full text.
Business Source Premier This link opens in a new window
Business journals and magazines, as well as company, industry, country, and market research reports. Some full text. 1922-
Value Line Investment Survey This link opens in a new window
Full text information on approximately 1,700 stocks, more than 90 industries, the stock market, and the economy. On the Dashboard page, blue Quick Links indicate publications to which Clark Library subscribes. To locate reports on individual companies, enter the company name or ticker symbol in the upper-right search box.
Important publications in our subscription:
* Summary & Index: view basic information for the 1,700 companies covered by Value Line, as well as industry rankings. BUS 205 students, start here.
* Selection & Opinion: Investment recommendations, some macroenvironment data

Sources for Mission Statement

Investor relations materials are available through Mergent Online.

Benchmarking

Bizminer This link opens in a new window
Provides industry and area specific financial benchmarks as well as market statistics.

Almanac of Business and Industrial Financial Ratios (2018)
Call Number: HF5681.R25 A45
The Almanac provides financial information and performance data for 50 operating and financial factors in 199 industries, organized by NAICS code. Want to look at this book? You can order pages from it that cover the industry/ies to which your company belongs. See our Getting Book Chapters page for details.