Business journals and magazines, company profiles, market research reports, and more. Includes content from reference books such as Market Share Reporter, Business Rankings Annual, and Encyclopedia of Emerging Industries. Some full text.
Create thematic maps and reports using demographic, business, and marketing data from US Census, Bureau of Labor Statistics, and Dun & Bradstreet, among other sources. Includes Claritas PRIZM Segment Narratives (Claritas site). You may create a personal account to save your work and customize the interface. Watch a video about SimplyAnalytics.
Market research and industry news covering sports equipment sales, sports participation, sports broadcasting, sports sponsorship and sports marketing. Full text.
Mintel Market Sizes -- no longer available
Clark Library has replaced Market Sizes and with the Mintel Global Consumer Survey, which is available in the Mintel Consumer Data database by filtering on the Comparative Multi-Market survey type..
