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Gale Business: Insights This link opens in a new window Business Source Premier This link opens in a new window
Business journals and magazines, as well as company, industry, country, and market research reports. Some full text. 1922-
Mintel Consumer Data This link opens in a new window
Full text market research and consumer behavior reports focusing on the US and 35 global markets.
Mintel Market Sizes -- no longer available
Clark Library has replaced Market Sizes and with the Mintel Global Consumer Survey, which is available in the Mintel Consumer Data
database by filtering on the Comparative Multi-Market survey type..
SimplyAnalytics This link opens in a new window
Create thematic maps and reports using demographic, business, and marketing data from US Census, Bureau of Labor Statistics, and Dun & Bradstreet, among other sources. Includes Claritas PRIZM Segment Narratives (Claritas site
). You may create a personal account to save your work and customize the interface. Watch a video about SimplyAnalytics.
Sports Market Analytics This link opens in a new window
Market research and industry news covering sports equipment sales, sports participation, sports broadcasting, sports sponsorship and sports marketing. Full text.
Statista This link opens in a new window
Statista provides access to statistics and studies gathered by market researchers, trade organizations, scientific publications, and government sources on 150 countries and over 600 industries.
Claritas MyBestSegments Zip Code Lookup
MyBestSegments ZIP Code Look-up lets you view your neighborhood's household segments within any ZIP Code. Typically, a ZIP Code has over a dozen segments present, but to view your neighborhood's top five segments, along with a descriptive snapshot about each segment's characteristics for any Nielsen segmentation system, simply enter your 5-digit ZIP Code.
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